Innovation Styles® System Overview

Innovation Styles

is a web-based assessment, feedback, and coaching system designed to boost innovation for individuals, teams, and organizations.

Proven and practical

Innovation Styles is a well-tested approach to help you augment any process aimed at:

  • Discovering innovative solutions to practical challenges
  • Fostering high levels of innovative teamwork
  • Developing an organization-wide culture for innovation

Four styles

Our 25+ years of research have shown that people approach innovation and change with their own mixture of four distinct thinking strategies: Visioning, Modifying, Exploring, and Experimenting.

Assessment, feedback, and coaching

The “Innovation Styles Profile” is a personal self-assessment that reveals the style preferences and tendencies of you and those you work with. It comes complete with personalized feedback and coaching to enhance your own innovativeness and to develop the versatility you need to bring out the innovative best in others.

Unique System

The Innovation Styles system is unique in its combination of six features:

  • Complete web-based services, from taking the survey to administering multiple groups
  • Logo-customized website and materials
  • In-depth, tailored feedback for individual use or workshops
  • Team Advisor – feedback and coaching to take a team to the next level of innovativeness
  • Focused on innovative thinking strategies that enhance each stage of any innovation or organization process
  • A full Certification program and on-going support are readily available

Multiple Editions

The Innovation Styles systems provides custom features that can boost your innovativeness if you are…

  • an individual who wants to optimize your innovative potential
  • a team or group ready to take their innovative skills to a new level and apply them to practical challenges
  • an organization leader committed to building a wide-spread culture for innovation
  • a consultant or trainer who is looking for innovation tools to enhance your work with your clients
  • a trade show exhibitor wanting to draw attendees to your booth and brand your organization as a leader in innovation

Based on Sound Expertise

Innovation Styles was developed from research by William C. Miller, former head of Innovation Management at SRI International, in 1988. It was highlighted in his book Flash of Brilliance, selected by Soundview Executive Book Summaries as among the top 30 business books of 1999. From 2004-2007 Leadership Excellence has selected William C. Miller as one of the top 30 thought leaders worldwide.

Applied Internationally

Innovation Styles has been used internationally with a wide variety of corporations, such as: Shell Oil (Canada); Motorola (China); Eli Lilly (England); Marion-Merrill Dow (France); ACC Cement (India); Starwood Hotels (Mexico); Philips (Netherlands); Overseas Bank (Singapore); Hewlett Packard (Spain); and ATT, IBM, Kraft, P&G, DuPont, and Schwab (USA).

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